It’s important to provide your readers and students with ways to communicate with each other on your website. You might do this by setting up a forum divided into sections by topic where people can share their thoughts and experiences. Active and high-quality forums will once again bring people in and allow you to strengthen your website’s position in search engine results.

There are countless forums across a wide variety of websites throughout the World Wide Web. Even if they are not on your subject matter, there will usually be sections entitled "Other" or "Advertisements" where you can place advertisements for your activities, be they overt or indirect. The more you embrace forums, the better. This form of promotion is especially effective on forums and websites devoted to your city or town, where every reader is a potential event attendee. Location obviously doesn’t matter when it comes to distance learning or selling educational materials.

Telephone lessons aside, distance learning provides a low rate of success, as it’s difficult to monitor attempts made and their quality. Also missing is the special atmosphere created when groups of real practitioners gather. This atmosphere greatly facilitates learning, in addition to making it easier and more interesting.

Distance learning can yield a high return-on-investment thanks to the inherently-unlimited group sizes of formats like webinars and group e-mails. Many people can join thanks to the lack of geographical limitations. An instructor can have thousands of students scattered across dozens of countries while living in a small town in some backwater. The problem, however, is that people don’t pay as readily for lessons that aren’t face-to-face, which is why distance learning usually pays substantially less than in-person instruction. On the other hand, minimal expenses (the sole expense might be advertising, and that’s only if it’s paid) and the unbridled, vast potential of such forms of instruction (as well as the potential of the Internet itself) make distance learning most promising.

Take, for example, a one-time webinar. It would be realistic to enroll 1,000 people at a price of 1% the national average monthly income. You would bring in 10 times the average monthly salary and have at least half a year’s average pay left over after taxes and other expenses – not bad for work performed while wearing your slippers.

To get the most from teaching out-of-body travel and lucid dreaming, you’ll need to try to differentiate your teaching formats as much as possible. This allows you to bring in more attendees, which means better financial results. While holding seminars, you shouldn’t forget about one-on-one lessons, creating your own teaching materials, and distance learning.

Moreover, it makes no sense at all to stick to your hometown, especially if there are not that many people in it. Expand your horizons as much as possible. Be sure to include nearby cities and towns within your geographical reach. Consider each of your country’s metropolitan areas with more than a million people as a potential market. Other countries are not only potential retreat seminar venues: you can also work with people and organizations abroad who are interested in holding seminars in their towns.

To get the most out of teaching out-of-body travel and lucid dreaming, you might introduce a stage-based system. For example, large one-time lectures for novices can be considered stage one. Three-day seminars meant for obtaining initial and intermediate-level experiences can be stage two. Meanwhile, a third stage may be created for more advanced practitioners that features a more sophisticated version of the three-day seminar, immersion sessions, and regular lessons.

A good piece of advice for expanding your audience is to keep good statistics on how people found out about your services. Whenever you get a new student, ask him how, where, and from whom he found out about you. Write down his answer so that you can later tally the results and determine the most effective source of referrals and invest more effort in it. Keeping such statistics might also reveal that some sources of referrals are coming up short: they ought to be bringing results, but for some reason are not.

It should be understood that entering out-of-body experience state is nothing difficult as long as the methods are performed correctly. How to do so has been well known for a long time, and it’s really quite easy. If it doesn’t work, it’s always because of some mistake. The most important thing is that the instructor understand this and bring his students to do the same. This is the most correct approach to the phenomenon, and one that allows students to become ever more proficient at it. Students should enjoy such a sense of ease throughout their entire course of study. It will give them confidence in their actions, and confidence is one of the key requirements for the already-easy indirect method, for example.

According to modern science, out-of-body travel, lucid dreaming, and a whole slew of similar phenomena in which one is fully conscious but does not perceive the physical body are forms of one and the same dissociative phenomenon, which has been dubbed the “phase” or “phase state” in this book for the purposes of bringing all of its sub-phenomena together under a single umbrella term. Accordingly, its practitioners are referred to herein as phasers and to phase has been adopted as the verb form in English. To put it briefly, the physiology of the phenomenon is characterized by activation of the frontal areas of the brain during REM sleep. Meanwhile, people perceive what seems to be a separation from their physical body and input from their five senses that is substantially more vivid than that of everyday reality. They can walk, see, hear, touch, and even eat, feel pain, pleasure, and much more.

This phenomenon has hundreds of practical applications, including not only obtaining information, self-healing, artistic development, and traveling, but also meeting with the deceased, rehabilitation for the disabled, an alternative to computer games, fulfilling desires, and much, much more.

According to some estimates, about 80% of the population has encountered this phenomenon in its full-fledged form at least once in their lives. Meanwhile, nearly everyone has experienced it in its shallower variations. Our knowledge of this unusual state becomes more complete with each passing year, and allows any person to not only control the state, but also to enjoy it practically every day. In many mystical and religious movements, this practice is the highest stage of development and the end goal itself. For example, in many Eastern traditions this practice allows one to achieve the end goal – stopping the cycle of reincarnation through controlled dying, which is possible only by mastering techniques for entering out-of-body experience state.